2022 / Design For Society / Design for Elders / Professional

Releaf Freedom

  • Prizes
    Top Design Winner in Design for Society/Design for Elders
  • Company
    Tone Product Design, United Kingdom
  • Lead Designer
    Oscar Daws
  • Design Team
    Oscar Daws, Matthew Durbin, Huw Williams
  • Client
    Binding Sciences Ltd
  • Project Link
Releaf is a portable urinal that makes life more comfortable for the estimated 423 million people who suffer from urinary incontinence - allowing them to never be more than an arm’s length from a toilet. The carefully designed top surface creates a leakproof seal for any adult, even while seated. A large handle makes it easy to use alone, with help from a carer, one-handed, and for those with other conditions like arthritis. Unlike its fully disposable competitors, Releaf uses a unique mechanism that enables the handle to be re-used and the bags detached for hygienic storage or disposal.

Tone is a London based creative product design agency. We help ambitious companies create innovative new ideas and transform them into successful products.

Tone’s nimble approach and focus on creating commercial success through design creativity has resulted in award winning products that can be found in various high street shops, hospitals, workplaces and more. Tone works with global brands, world-renowned research institutions, innovation-led SMEs and fast-moving start-ups within the medical, consumer and professional sectors.

Other prizes
Core77 Design Award Community Prize 2023 - Health and Wellness Core77 Design Award Runner Up 2023 - Health and Wellness Dezeen Design Award Longlist 2023 - Health and Wellness iF Design Award Winner 2022 - TV/Cameras iF Design Award Finalist 2022 - Medicine/Health EPDA Top Design Winner, 2022 - Design for Society/Design for Elders EPDA Top Design Winner, 2022 - Other Products designs gia Global Innovation Awards 2020, Product Design Excellence

Photo Credit: Tone Product Design