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2021 / Packaging Design / Other Packaging / Professional

Forpet Dog Food

  • Prizes
    Winner in Packaging Design/Other Packaging
  • Company
    Sundesign Brand&design(Beijing)Co.Ltd, China
  • Lead Designer
    Jian Sun
  • Design Team
  • Project Link
  • Other credit
    Sunjian, Design Director

The human-friendly packaging design consists of a series of five dogs with hand-painted watercolor illustrations of the dogs, underscoring Fobert's commitment to taking care of each dog. The watercolor illustrations of the five dogs are lifelike and look very sexy. They can be combined with different flavors of dog food packaging to make Forpet's story colorful. These watercolor illustrations are warm and friendly dog ​​faces, retaining a strong personality. The design encourages people to discover multiple characteristics of dogs and emphasizes that dogs need a healthy life.

Sun Design is a "full service design company" with offices in China and Singapore. This is a design and consulting company that emphasizes the importance of art design in life. His work has won multiple design awards in Europe, Oceania, Asia and the United States.

Other prizes
2015 Red Dot Award best of the best 2017 iF product design award 2018 IDEA Award 2019 ASIA DESIGN PRIZE 2019 Good DesignAward Australia 2019 k Design Award 2019 muse Award 2020 German National Design Award 2020 iF product design award 2020 ASIA DESIGN PRIZE 2020 Good DesignAward Australia 2020 muse Award

Photo Credit: Sundesign Brand&design(beijing)co.ltd
Credits: sunjian, Design director