2024 / Families & Kids / Clothing: Casualwear / Professional

Serpent Brings Fortune

  • Prizes
    Winner in FAMILIES & KIDS/Clothing: Casualwear
  • Company
    Beijing Enha Cultural and Creative Co., Ltd., China
  • Lead Designer
    Kuang Zeng,Dong Meng
  • Design Team
    Kuang Zeng,Dong Meng
The "Serpent's Fortune" series of clothing includes sweaters, jacket suits, and Tang-style coats, with "joy" and traditional Eastern auspicious culture at its core, integrating modern design techniques and childlike aesthetics. Each piece is distinctive, incorporating the symbolic meanings of wealth, courage, wisdom, and longevity associated with the "snake," showcasing the zodiac aesthetics through various crafts and design details.
Photo Credit: Beijing Enha Cultural And Creative Co., Ltd.
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European Product Design Award
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