2023 / Conceptual (design Only Or Prototype) / Hobby & Sports Product Design / Professional

Orblee 360 Degree Bicycle Safety Reflector

  • Prizes
    Winner in CONCEPTUAL (Design only or Prototype)/Hobby & Sports Product Design
  • Company
    Strooth, Australia
  • Lead Designer
    Philip Clayton
A 360 Degree Bicycle Safety Reflector which can be mounted on the seat post, fender or racking system and can be presented in a range of color combinations which are further enhanced by an outer profile that magnifies and propagates light onto all reflective surfaces.

This is complimented by a unique vibrating flexible mounting system which utilizes the cyclists’ motion in order to oscillate the reflector, therefore capturing the driver’s attention & promoting motion detection by autonomous vehicle guidance systems.

Photo Credit: Strooth
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European Product Design Award
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