2023 / Hobby & Sports / Fitness & Sports Garment: Shoes / Professional

UYN RUNNING SHOES SYNAPSIS

  • Prizes
    Winner in HOBBY & SPORTS/Fitness & Sports Garment: Shoes
  • Company
    Trere' Innovation S.R.L. Unipersonale, Italy
  • Lead Designer
    AREAS Academy
  • Design Team
    AREAS Academy
UYN running shoes are developed with a revolutionary approach that establishes the supremacy of the mind over the muscles. Shoes are no longer considered a simple tool external to the body, but become an extension of the mind, an interface that works in perfect synergy with the neuro-muscular system, that takes in information through our senses and triggers the reaction of the muscles.
Thanks to this new study methodology, we have created the first neuro-reactive running shoes featuring an innovative structure which guarantees superior stability and optimal movement control.
Photo Credit: Trere' Innovation S.r.l. Unipersonale
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European Product Design Award
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