2017 / Packaging Design / Beauty and Health / Professional

AREA FOUNDY

  • Prizes
    Silver in Packaging Design/Beauty and Health
  • Company
    Canaria Inc., Japan
  • Lead Designer
    Yuji Tokuda
  • Design Team
    Koji Fujii, Takeshi Kitagawa
  • Client
    Flowfushi Co.,ltd.
  • Project Link

The new combination of a highlighter and a brush
created a new category of cosmetic products. The
brush, ‘Yamato Takumifude’ was created that
everyone can apply liquid on face prettily without
any technique. The double ‘V-zone’ under eyes
involves in one’s skin beauty and apparent age, and
this zone has attracted the attention of makeup
artists. Focusing on this important zone, ‘Area-
foundy’ was produced. With the concept of ‘an
advanced brush,’ the products shape became
steam-lined.

Photo Credit: Canaria Inc.