Honorable Mention
2017 / Home Interior Products
/ Professional
Riad
The cement tile was born in the Mediterranean
Europe at the beginning of the 20th century as
the industrialized evolution of the old mosaic or
marble aggregate floor. Nowadays, because of
the high manual commitment and because of
the high costs of the labour in Europe, its
production has basically moved to Morocco.
Riad table is an enhancement of the traditional
manufacturing process and graphic motifs of
hydraulic tiles. These concrete tiles emerged in
Mediterranean Europe in the early 20th century
as an industrial response to old mosaic floors.
The drawings of Riad are inspired by traditional
designs that can be found from the Alhambra
of Granada to the Great Mosque of Damascus.
The idea behind this product is to
decontextualise a construction material –the
hydraulic tile– by isolating and objectifying it
Great part of the design process lies in
resolving what is not visible to the naked eye.
Therefore it has been necessary to research
more technical materials to lighten, reinforce
and resize the product, as well as to intervene
in its traditional manufacturing process in order
to accurately place a metalic piece which works
as a node to reinforce the object and, at the
same time, to position the legs in perfect
geometry.
The result is a table for indoors and outdoor
whose hexagonal shape offers the possibilty to
reproduce a “raised floor” combining as many
pieces as desired.
The cardboard box is more than a packaging, it
is part of the product and fits its shape.
Fitting and handy:
It coverts the table into a gift item.
Slim:
It places value on the table design and allows
an original and appealing display.
Monomaterial:
It is a cardboard box which only uses organic
snap rings so it is 100% recyclable.
Photo Credit: Acdo/
