ePDA 2023 is now open for submissions!
2021 / Outdoor And Exercise Equipment / Bicycle and Bicycle Accessories / Professional


  • Prizes
    Winner in Outdoor and Exercise Equipment/Bicycle and Bicycle Accessories
  • Company
    Saddleye, United States
  • Lead Designer
    Cliff Shin
  • Client
  • Project Link

FoveAI from Saddleye is a personal device that connects the user with their surroundings both physically and digitally with proprietary technology. The device's core capability is to detect, recognize, locate, and predict the movement of an object relative to the user by utilizing patented proprietary AI technology and a proprietary deep learning algorithm. This is all achieved in a compact, lightweight personal device that has versatility in the micro-mobility environment. FoveAI makes the road safer and enjoyable for micro-mobility travelers.

Cliff Shin is an award-winning designer in not only design education but also professional practice. He is a recipient of IDSA Young Educator award and his works have been recognized in Italy, Japan, Singapore, Hong Kong, Korea, and USA. Currently, he is Associate Professor of Industrial Design in the School of Art and Design at the University of Illinois at Urbana-Champaign. He worked for LG Headquarters Design Center as a senior industrial designer with expertise in consumer electronics.

Photo Credit: Saddleye