2017 / Packaging Design / Beverage / Professional

saudade

  • Prizes
    Bronze in Packaging Design/Beverage
  • Company
    Canaria Inc., Japan
  • Lead Designer
    Yuji Tokuda
  • Design Team
    Mariko Yamasaki, Mayuko Kato
  • Client
    Saudade Tea Co., Ltd.
  • Project Link

A design for “Saudade”, a new organic tea brand
started by two Japanese tea instructors.The finest
selection of tea leaves from all over Japan launched its
brand not only in Japan but also around the world. In
order to reach new fans, they cha nged the
conventional tea style, and created their own
approach and style.

Photo Credit: Canaria Inc.