‘Star’ is a next generation baby monitor that enables parents to do much more than just see and hear the baby. ‘Star’ has been designed together by SEP Solutions’ Mr Erasmus van Niekerk and Ms Satu Niemelä (the clients), and Desigence’s Mr Arto Ruokonen (the professional designer). We wanted the design to be timeless and elegant; a design that communicates safety and peacefulness while seamlessly fitting in with the surroundings. Being a baby care product, it was important to us that the design appeals to babies as well as adults both of whom come into contact with the product on a regular basis when it’s being used. Our focus was to breathe fresh air into this category of products. We felt very strongly that even if the product was high-tech, the design didn’t need to be cold. We wanted our design to be striking, to stand out, and yet be comforting and eye-pleasing. Completely free of a parent unit and used through a smartphone app and further supported by a web portal, ‘Star’ connects with our Onni Care branded parental tools and services, which makes ‘Star’ completely unique in this rapidly growing segment of connected baby monitors. In a nutshell, ‘Star’ is an innovative, versatile baby monitoring system with HD- quality video streaming, alerts and online tools that help parents monitor, measure and stay connected. The remote access video baby monitoring system enables live video feed of the child to be accessed with the smartphone anytime, from anywhere, and the security protocols used makes it one of the most difficult to hack. It comes with many easy to use tools designed to help parents learn the baby’s needs and patterns in terms of feeding and sleeping, and enables them to also chronicle the child’s growth and development.