2017 / Packaging Design / Beverage / Professional

saudade

• Company
  canaria inc., Japan
• Lead Designer
  Yuji Tokuda
• Design Team
  Mariko Yamasaki, Mayuko Kato
• Client
  SAUDADE TEA Co., ltd.
• Project Link
  view

A design for “Saudade”, a new organic tea brand
started by two Japanese tea instructors.The finest
selection of tea leaves from all over Japan launched its
brand not only in Japan but also around the world. In
order to reach new fans, they cha nged the
conventional tea style, and created their own
approach and style.